In a competitive space, finding fresh and exciting ideas for your blog can feel like a losing battle, especially when you feel like you’ve covered everything there is to write about.
But there are actually plenty of ways you can start generating new ideas, even from old topics you think you’ve discussed. It’s all about looking at it from a different angle.
Let’s take a look at how you can get started on generating new blog content ideas.
Research is your best friend – You might feel like you know your subject like the back of your hand, but there is always something new to learn. Take some time to read into your niche, and see if you uncover something new. Books, trending topics on social media, and the latest news are the first places to look to see if you can uncover a gem.
Leverage the voice of social media – Listening to your audience on social media is a great way to generate new ideas to write about. Is there a topic you wrote about before? Ask their opinions on it and if they would like to know more. People are usually eager to give feedback on something they’re interested in.
Ask your team – Checking in with your team is another great way to generate new ideas. They will all bring unique perspectives, perhaps asking a question you never thought of before. Ask them what they would have liked to see in your previous blog posts or if there was something you could have expanded on further. The simple act of having a conversation sparks a new idea.
Don’t throw anything out – Always keep your half-written ideas. Even if it’s just a note that you scribbled down in a notepad or on your phone, store it away. Keep adding to the pile, so to speak. All the half ideas and passing notions should get added in. You might find when you’re short of topics, a quick look through the notes you almost discarded are actually full of inspiration.